7 online presence mistakes freelancers make (and how to fix them with GETMAILOV)

The first mistake is having a website that looks like a business card: a title, a photo and little else. Or worse, a website that says 'coming soon' and has said it for two years. A website without content doesn't build trust and doesn't show up on Google, because Google has nothing to index.

GETMAILOV's solution is to generate the content for you: from your sector and services, the platform builds a website with homepage, services, portfolio and contact, with copy built to convert and metadata for SEO. Your first version is published in minutes, and you polish it afterwards.

The second big related mistake is never updating the website. A three-year-old site with old prices does more harm than good. With GETMAILOV editing is as simple as changing a sentence from your phone, so updating it takes seconds instead of being a task you postpone forever.

The second mistake is using Gmail for business. Apart from the image, there's a technical problem: if you send a lot of commercial email from a personal address, spam filters can penalise you and your quotes end up in the client's spam folder.

With GETMAILOV you get email on your domain, automatically configured with SPF, DKIM and DMARC so your messages reach the inbox. Every quote you send carries your brand, and every reply is a chance to close the sale.

And you don't need to be an IT person: the records configure themselves when you connect your domain. If this topic interests you, our article about email on your domain explains everything in detail.

Many businesses have their website on a long or free domain (yourbusiness.somesite.com) or depend on a social profile as their only presence. That has two problems: you don't own your space and it doesn't convey trust.

GETMAILOV includes your own domain in the paid plan, managed by the platform: no DNS setup and no need to understand what an A record is. And if you don't want to pay yet, you can start on the free plan and connect your domain when you're ready.

Owning your domain also protects you: if a social network changes the rules or a platform shuts down one day, you still have your website and your email. It's the difference between owning a business and renting a room in someone else's building.

The fourth mistake is managing bookings by phone and messages. Every call is an interruption, appointments get lost and double bookings are a classic. With GETMAILOV the client books directly from your website, seeing your real availability, and the appointment lands in your calendar automatically with reminders. Fewer calls, fewer missed appointments and less work for you.

The fifth mistake is having no way to get paid online. If you only take cash or manual transfers, you lose impulse sales and clients who don't have time to visit you. With the GETMAILOV shop you publish products or services and take secure card payments, without complex gateways or webmaster setup.

The sixth mistake is never thinking about SEO. If nobody finds you on Google, your website is a sign in the middle of nowhere. GETMAILOV comes with it built in: fast pages, sitemap, metadata and automatic translation into 8+ languages. You don't need to know what a canonical is: the platform does it and Google starts indexing you from day one.

The seventh mistake is not capturing visitors' contact details. A website with no way to record who visited and what they wanted is a constant missed opportunity. With the GETMAILOV chatbot and forms, every expression of interest is recorded in your panel as a lead with status and notes. No name gets lost, and every enquiry can become a client.

If you recognise yourself in some of these mistakes, don't worry: they are the most common in the industry, and they all have a solution. The good news is that with GETMAILOV you don't fix them one by one with different tools, but all together with a single platform.