GETMAILOV vs Wix, WordPress and Webnode: a website is not a template collection
9 min
If you search for how to build a website for your business, familiar names appear: Wix, WordPress, Webnode. They are popular tools, with thousands of templates, and many people start there. The problem is that a template is not a website: it is an empty frame that you have to fill, with copy you must write, photos you must choose, pages you must arrange and SEO you must configure. The result is often a website that looks like a template and doesn't convert. GETMAILOV proposes something different: let the website be built from your business, with real content and optimised for Google, and then let you edit it without fear. Let's compare the two approaches.
Empty template or finished website
With Wix or WordPress you start by picking a template and then everything is on you: writing the homepage copy, creating the service pages, uploading photos, deciding which sections you have and configuring the SEO of every page. If you are not a copywriter or designer, the result is usually a generic site, full of filler text and with a structure that isn't built to sell.
With GETMAILOV the process is the other way around: first you explain what you do (your sector, your services, your tone) and the platform generates the whole structure with real content: a homepage with a clear message, service pages with conversion-oriented descriptions, portfolio, contact and metadata for Google. You don't start from nothing: you start from a solid base that you then personalise.
That difference isn't aesthetic, it's strategic. A website born with conversion copy and a hierarchy designed so the visitor knows what you do and how to hire you converts far better than an empty template filled in a hurry. And because you can later edit everything from the panel, you stay in control without starting from zero.
GETMAILOV is also updated with new sections and template improvements all the time, so your website doesn't get stuck in a five-year-old design. With Wix or WordPress, improving the design usually means switching templates and rebuilding the layout from scratch.
Maintenance and hidden costs
WordPress is free as software, but the real bill comes later: hosting (the cheaper, the slower), a theme, plugins for SEO, for bookings, for the shop, for cookies... Every plugin needs updating, and every update can break something else. On top of that, WordPress security is your responsibility: if you don't update, you're vulnerable. All of that takes time or money to have someone else do it.
Wix and Webnode are simpler, but they charge you in pieces: the basic plan has no shop, the next one has no bookings, and if you want to remove Wix ads you pay for the most expensive plan. The final cost is always higher than it looked, and you never really know what you have until you need it.
With GETMAILOV all of that disappears: fast hosting, SSL, domain, updates and security are all included in one fee. No plugins that break and no plans that take features away right when you need them. And if you change your mind about something, you change it from your phone in seconds.
In short, maintenance is not your problem. GETMAILOV is what is called a managed platform: you own the content and the business, and the platform owns the technology. For a freelancer, that is the difference between having a website or having a second part-time job.
Multilingual and SEO without breaking your head
One of the biggest headaches of building a website yourself is language and SEO. If you want your site in English and Spanish (or three or four languages), with Wix you have to duplicate pages and translate everything by hand, and keeping it updated is a nightmare. With WordPress, every language is one more plugin and one more configuration.
GETMAILOV automatically translates your content into 8+ languages and keeps the translation in sync: you change a price or a sentence in your language and it updates everywhere else. Each language also has its own URL, sitemap and metadata, which is exactly what Google needs to index you well.
As for SEO, GETMAILOV comes with it built in: pages are rendered on the server (fast loading and correct indexing), every page has its own metadata, sitemap and structured data, and the site is responsive. You don't need to know what a canonical or a JSON-LD schema is: the platform generates it.
And because the content is born with a conversion-oriented structure, when Google indexes you, it does so with a website that communicates exactly what you do. It's not just being on Google: it's being there with the best possible version of your business.
A template is a starting point; a website is a sales tool. If you want a website that represents your business, with real content, multilingual and built-in SEO, without spending weeks configuring plugins, GETMAILOV is the most direct path. You can start free at getmailov.com and have your first version published in minutes, then decide whether to move to the full website with your own domain and email. And if total cost worries you, compare GETMAILOV with Google Workspace or read our article about the free plan: the numbers speak for themselves.